What is Personal Branding

Your personal brand is how you present yourself to the world. The unique combination of personality, expertise, and skills that you posses. It is how you tell your story, share your spirit, and interact with others. When planning and launching a business or project we often think about that brand and how it all comes together with logos, design, and direction. Have you taken the time to develop your personal brand in the same way?

Your Journey

In today’s online, media-driven world; having a strong personal brand can elevate your business endeavors. It can create rapport and connection in a way business brands cannot. Getting to know the face and personality behind a business can build trust and connection with potential clients.

Your personal brand allows you to show what you might be like to work with. It can let clients and collaborators into your space and give them a feel for your energy. Defining your personal brand can also help you define your ideal client. Personal branding can be an important growth tool for your professional life.

A woman wearing black and cream smiling at the camera.
A young man in glasses holds two microphones with a wide smile.

Confidence

Clients have found that this process and practice working in front of the camera has helped build confidence in other settings. They have been prepared for the red carpet, public speaking, and other photo opportunities.

A woman in a blue shirt, statement earrings, orange hair turban posing with a pink flower.

Presentation

You can use the same prep we do on colors, wardrobe, and aesthetics to inform how you show up when you represent your business in other places. Whether it is in person or on line! Now you are creating a signature identity.

Christina Russo smiling at the camera wearing a cream colored blouse.

Professional Touch

All sessions are shot by Christina Russo. Christina is passionate about photography and small business. Personal branding sessions are how she supports other professionals and helps them grow and thrive.

What people are saying

“Shooting with Christina has helped me to grow my confidence and prepared me for other public facing opportunities and promotional shoots, such as, principle photography on set, red carpets, promotional shoots for a film, TV show, and many more. She is incredibly patient, when I knew absolutely nothing, she walked me through my angles, lighting and what looks good in a photo. She takes the time to get to know you and understand what you are looking to get out of a shoot. She was a model herself so she has the understanding of what it’s like to be on the other side of the lens. Working with her is like spending time with a friend and it really shows in the end result. She cares. That to me is what stands out the most. Yes, she is an incredibly skilled photographer. Yes, she is fun to hang out with and is non judgemental and you will love the result. But, I would say most importantly, what I find in Christina is that she really cares that her clients get what they want and with the best quality. She’s the best. Period.”

Marielle Scott, Actress
A young woman wearing a black tank top looks at the camera.

Personal branding done right

Book a free consultation today.

Our Process

After our soul searching and prep, we will shoot your session with intention and joy! Making sure to hit the personal brand points identified in the beginning of the session. We will capture a mix of portrait and lifestyle type photos. Sometimes the best “moments” come when we are not shooting a classic portrait.

After the Shoot

You can expect 20-30 image proofs back within 7 business days of your shoot date. I include one revision of “universal editing” to make sure we get the tone and feel right. I also include licensing for your use on your owned social and website as well as media opportunities. (Ad campaigns must be discussed separately, but can be done so at any time in the future.)

Get Started

To get the process started simply book your session today! Once your session is confirmed I will start collecting information about you and your business.

Book your personal branding shoot today to discuss your needs!